Job introduction

Job title: Club Liverpool Manager

A bit about us:

Liverpool City Region Destination Partnership (LCRDP) is the Local Visitor Economy Partnership (LVEP) for Liverpool City Region. Owned by Liverpool City Council and the Liverpool City Region Combined Authority, LCRDP leads the promotion of the City Region as a destination to attract visitors.

Working with partners across business, academia, culture and communities, we champion Liverpool City Region as a leading place to live, work, visit, meet, invest and study. The City Region is internationally recognised for its sector expertise, innovation and strong track record of hosting high-impact business events.

Liverpool Convention Bureau, part of LCRDP, leads on attracting national and international conferences, and meetings and events which drive economic growth, profile and deliver long-term legacy for the City Region.

Club Liverpool is the Liverpool City Region’s Conference Ambassador Programme, an established and high-performing model delivered in partnership with Liverpool Convention Bureau and Liverpool Experience Campus, recognised across the UK and Europe.

We are seeking a proactive and well-connected Manager to lead and grow the programme. Working with influential academic, medical and business leader ambassadors across health and life sciences, digital and technology, advanced manufacturing and other priority sectors, you will play a pivotal role in attracting major national and international business events to the Liverpool City Region.

This is a highly visible role for someone who excels at building strategic relationships, delivering results and positioning places on a global stage. You will shape a programme with real influence, recognising the importance of conferences in driving knowledge exchange, skills and innovation, and ensuring they leave a positive and lasting legacy for the Liverpool City Region while strengthening its global reputation for business events.

The role:

As Club Liverpool Manager, you will lead the development and delivery of the Ambassador Programme, ensuring ambassadors are engaged, supported and equipped to secure conferences that deliver long-term value for the Liverpool City Region. You will maintain a strong focus on the region’s core sectors and emerging growth areas, aligning ambassadors with strategically important conference opportunities.

You will build and manage relationships with ambassadors and key stakeholders, oversee programme activity and events, and work closely with the Club Liverpool board, internal teams and partners to strengthen and grow the conference pipeline.

This is a hands-on role in a fast-paced environment where you will champion the ambassador programme, raise its profile nationally and internationally, and support the ambitions of the Destination Management Plan.

• Lead the growth and development of the Club Liverpool Ambassador Programme, driving engagement and impact
• Deliver targeted ambassador recruitment and engagement campaigns with marketing colleagues to attract and maintain high-profile ambassadors across priority sectors
• Develop and implement a clear strategy and action plan to increase the number and success of conference bids
• Build and manage strong relationships with ambassadors, ensuring they are actively engaged and pro-actively bidding for events
• Align ambassador activity with Liverpool City Region’s core sectors and emerging growth opportunities
• Work with stakeholders, partners, International Bidding Manager and Researcher to identify and progress new conference opportunities
• Oversee delivery of programme activity, including networking and educational events, board meetings and ambassador engagement initiatives
• Raise the profile of Club Liverpool nationally and internationally through strategic communications, media activity, ambassador success stories and engagement with senior leaders across priority sectors
• Maintain accurate data and reporting, including pipeline management, impact measurement and submission of qualifying events to support ICCA rankings
• Manage the programme budget and deliver key events, including an annual awards event celebrating ambassador success

Our offer to you:

• At least 30 days holiday, plus bank holidays rising to 34 after 5 years’ service (pro rata if part time) - option to purchase further days
• Agile working (role dependent) - a “Flexibility First” approach to agile working, where flexibility is the norm rather than the exception
• Part of the Local Government Pension Scheme – option to join the AVC Scheme
• Progression - opportunities and training through a wide range of high quality learning
• Health and Wellbeing - offer including Employee Assistance Programme
• Cycle to Work and Travel Pass Schemes 
• Drive Time – a salary sacrifice car lease scheme
• Family friendly policies with enhanced leave  
• Discounted Gym Memberships 
• Employee Volunteering Scheme 
• Medicash 

Next steps:
Closing date: midnight on Friday 31st July 2026
Shortlisting date: W/C Monday 3rd August 2026
Interview date: Tuesday 18th August 2026
Interview type: face to face (including task)

We reserve the right to close this vacancy early. Once the role has closed, you will not be able to submit an application, and we are unable to reopen the vacancy for you to complete it. We strongly recommend submitting your application well in advance of the closing date to avoid disappointment.

If you would like any further information or an informal discussion, please contact – lowen@liverpoolcityregiondp.com.

Watch our recruitment video and see what life is like working at Liverpool City Council.

Liverpool City Council is committed to fostering a workforce representative of the communities we serve. As an Equal Opportunities Employer, we believe in appointing candidates based on their skills, experience, qualifications, and abilities. To support this commitment, we guarantee an interview to candidates from under-represented groups who meet the minimum essential criteria for the role. 

If you require any reasonable adjustments in line with the Equality Act 2010, such as an application form in a different format or additional time to complete your application, please contact us at recruitment@liverpool.gov.uk.

Although we advertise on Jobs Go Public, and other websites, your application process will be directed to our Tribepad system. Please note that all communication regarding your application for this post will be sent to the email address that you have registered on Tribepad, including your invite to interview if you are shortlisted. Please check your emails regularly, including Spam/Junk, after the closing dates for notifications.  Please ensure you complete your full profile, work and education history in Tribepad.

Eligibility to work in the UK will be verified in the final stages of the selection process. All candidates must either already have a right to work in the UK before commencing employment or meet the Home Office criteria for Visa sponsorship. Candidates who require sponsorship should evaluate the Home Office eligibility criteria for a Skilled Worker visa before applying.

This is not legal advice, and we advise you to seek your own independent legal advice tailored to your own personal circumstances.